05/2026
Cybersecurity
B2B · IT-Security
View cases
What we did.
Publicly documented:
Weitere Branchen im Briefing
Print · Insert cases
Six inserts, six themes.
Editorially curated supplements in Swiss premium daily newspapers — produced with voices from federal offices, associations and leading companies.
11/2025
Modernes Bauen
Xmedia Solutions
11/2025
Bildung & Karriere
Xmedia Solutions
07/2025
Best of Switzerland
Xmedia Solutions
Plattform-Performance · Pharma international
HCP targeting without cookies — internationally validated.
AI engine use cases that we provide to our clients — conducted and documented by the platform provider. Strictly regulated communication, difficult-to-reach expert circles. All results without CPM and spend values (not released in the pharmaceutical context).
Oncology HCP targeting with three personas.
Three oncologist personas (Surgical, Medical, Radiation) based on posture archetypes. Late-stage optimization.
Ergebnis
7,2×
Industry benchmark · 12 times in the final weeks.
Awareness campaign on asthma-related topics.
SmartAd and banner mix with keyword and context targeting on articles about shortness of breath and asthma. Measurable traffic peak on asthme-severe.fr.
Ergebnis
6×
Industry-Benchmark · ~5 Mio Impressions.
IBS awareness across three HCP groups.
GPs, Internisten, Gastroenterologen parallel. Unbranded-Creatives outperformten Branded.
Ergebnis
3,1×
Industry-Benchmark · 6,39 % Engagement Rate.
Pediatric awareness is only available on gated sites.
Pediatricians as the audience for HCPs; delivery only to access-controlled medical websites.
Ergebnis
1,9 Mio
Impressions · 1.7× Industry benchmark · Peak in February.
OTC brand awareness among general practitioners and specialists.
OTC ibuprofen, audience GPs, ENT specialists and internists. SmartAd exceeded the KPI target by 2x.
Ergebnis
7,22 %
Engagement Rate: more than 2x the 3% KPI target.
Markets
6 Länder
CH · FR · IT · MX · JP · MY
Zielgruppen
HCP + Patient
Oncologists · GPs · Pediatricians · Gastroenterologists
Benchmark
1.7× bis 7.2×
Industry benchmark exceeded in all cases.
Interactive Video · MMM-Portfolio
Interactive video about Media Match Maker.
Average CTR uplift of 4.4x compared to classic pre-rolls. Six documented campaigns from tourism, healthcare, F&B, and automotive.
Destination campaign with social media overlay.
Social media links directly from the video. Highest uplift in the tourism set.
CTR-Uplift
5,4×
2.1% vs. 0.39% without overlay · 300,831 impressions.
Destination campaign with animated GIF overlays.
Animated "Book now" overlay, visible at all times.
CTR-Uplift
4,3×
0.95% vs. 0.22% without overlay · 300,778 impressions.
Pick-and-Choose overlay (Active vs. Relax).
Zwei Urlaubsmotive zur Wahl, Nutzer geht zur passenden Angebots-Seite.
CTR-Uplift
3,7×
1.5% vs. 0.41% without overlay · 304,509 impressions.
Bilingual feature-selector campaign.
Feature selector in the video, fully localized Arabic parallel version.
CTR
2,1 %
69 % VCR · 31 % Engagement · 110'760 Impressions.
Under partner brand Media Match Maker. More cases in the Switcher demo on the video page.
11 client voices
What our clients actually say.
Banks, hospitals, universities, airlines — across industries and language regions.
Healthcare
In addition to the simple and friendly process, I particularly liked the fast, high-quality content of our campaign. With a single booking for 500 qualified readers, we have reached as many as 2,375 interested women.
Simona Huber
Marketing & Communications
Uroviva — Urologie-Klinik
Education
By far the best article we have ever received from an editorial team after an interview. The handling and information flow on your side is also highly professional and very pleasant.
Andreas Bodenmüller
Head of Marketing & Recruitment
Universität St. Gallen
Finance
Xmedia is a good partner: professional, pleasant to work with, and efficient. The contribution is well done!
Claudia Spörri
Corporate Communications
Zürcher Kantonalbank
Investment
Many thanks for the competent and efficient collaboration on producing our contributions for the last special supplement. The journalist you commissioned was extremely competent and, like the entire team, very pleasant to work with.
Nikodemus Herger
Head Marketing & Communications
ResponsAbility Investments AG
Healthcare
For the next contribution, we would love to work with Mr. Lemser again. Everyone here is extremely happy with the way he collaborates. And we get the best feedback on his texts!
Dagmar Böcker
Public Relations, Women's Clinic
Universitätsspital Basel
Aviation
Thank you for the pleasant collaboration. We are looking forward to the contribution this coming Sunday.
Stefan Vasic
Manager Spokesperson Media Relations
Swiss International Air Lines
Healthcare
MWS medical women switzerland experienced Xmedia Solutions as an accommodating, efficient and constructive collaboration partner.
Judith Näf
Managing Director
Medical Women Switzerland
Healthcare
From my side as well, many thanks for the constructive, efficient and exceptionally uncomplicated collaboration.
Dr. Othmar Schöb
Physician
Chirurgisches Zentrum Zürich
Healthcare
We can only recommend the pleasant, uncomplicated and professional collaboration with Xmedia Solutions.
Elke Födisch
Client Advisory
Oberwaid AG
Healthcare
The collaboration was highly professional from A to Z and always aligned with our needs as a client!
Dajan Roman
Head of Corporate Communications
Kantonsspital Graubünden
Healthcare
We very much appreciated the pleasant, uncomplicated and professional collaboration with Xmedia. The contribution convinced us we had made the right decision. Thank you!
Francesca Hess
Marketing & Communications Specialist
ResMed Schweiz AG
Andere Branchen
Print, finance, automotive, B2B — in the briefing.
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